🎁 Exclusive offer: Get EXTRA Bits and Celebrate Bybit's 6th Birthday With $2.2M Prize Pool. Act Now!

Animoca Brands Acquires Test Drive Unlimited Publisher Eden Games

Animoca Brands Acquires Test Drive Unlimited Publisher Eden Games

The crypto-focused tech giant will put its metaverse initiatives into high gear with the purchase of a well-known racing game publisher.

By securing the acquisition of Eden Games, Animoca Brands has now stepped at the forefront of the company’s operations by purchasing the subsidiary of Engine Gaming for about $15.3M.

Even though Eden Games was primarily known for its Test Drive franchise, it also worked on some world-class racing game titles like Need for Speed: Porsche Unleashed and F1 Mobile Racing, and has made several partnerships with automotive brands like Bugatti, Porsche, BMW, etc.

Bullish vs Bearish Markets: How to Predict it? (Animated)

Did you know?

Want to get smarter & wealthier with crypto?

Subscribe - We publish new crypto explainer videos every week!

CEO of Engine Games Lou Schwartz spoke on the decision behind selling the subsidiary, stating that it was done in order to "avoid expensive bridge financing and the sale of stock at current levels" which would put the company in an unfavorable position with its shareholders.

Based on the report by Animoca Brands, within its earlier REVV Motorsport ecosystem, the company seeks to implement a number of new metaverse racing games, and utilize its digital assets such as the $REVV token and NFT Race Passes.

Co-founder and Chairman of Animoca Brands Yat Siu spoke on the acquisition of Eden Games, stating:

"With its quarter of a century of expertise in building high-quality motorsport video games, Eden Games will enhance and accelerate the development of the REVV Motorsport ecosystem and add powerful value to the REVV community and the racing metaverse."

Even more so, the Chairman shared some more details on the upcoming motorsport metaverse initiative, claiming that owners of the Race Pass will be able to participate in the "$revv staking pool" and earn native tokens.

Animoca Brands has shown a diverse interest in blockchain gaming initiatives. One of its latest investments includes a supported seeding round of a play-to-earn healthy lifestyle platform Health Hero.

Aaron S. Editor-In-Chief
Having completed a Master’s degree in Economics, Politics, and Cultures of the East Asia region, Aaron has written scientific papers analyzing the differences between Western and Collective forms of capitalism in the post-World War II era.
With close to a decade of experience in the FinTech industry, Aaron understands all of the biggest issues and struggles that crypto enthusiasts face. He’s a passionate analyst who is concerned with data-driven and fact-based content, as well as that which speaks to both Web3 natives and industry newcomers.
Aaron is the go-to person for everything and anything related to digital currencies. With a huge passion for blockchain & Web3 education, Aaron strives to transform the space as we know it, and make it more approachable to complete beginners.
Aaron has been quoted by multiple established outlets, and is a published author himself. Even during his free time, he enjoys researching the market trends, and looking for the next supernova.

Loading...
Bybit
×
Verified

$30,000 IN REWARDS

Bybit Black Friday Deal
5.0 Rating